Why is “Design” a good idea?
Written by:: h2o
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Definition of design
1. preliminary plan or sketch for making something
2. plan, purpose or intention
3. arrangement or layout of a product
Design is the initial process of planning and defining the appearance for producing a product. It is this process of design that has become an essential part of everyday society. This is because everything we use today is a product of design. From the food we eat to the homes we live in, they are the results of detailed planning and designing. By simply looking around it can be seen that the daily items that we take for granted are the works of many designers around the world. For example, the software programs we use in our computes today exist because of some software designers created it. Also, the advertisements we see all around us are products of design.
So why is design a good idea? The reason may be, because without the process of design in any form of production, the final product will not be successful and/or not as aesthetically pleasing. For example, badly designed websites would not be viewed by as many people compared to a well designed website. This is because the badly designed website does not allow the users to view the information as easily and/or as eye catching like a well designed website. Therefore the badly designed website would not be successful, since the aim of websites is to provide information for users to view easily and the website has failed to meet this goal. However, there are always exceptions in any given situation. In this case, the exceptions would be websites that are designed badly but has its content to compensate, so users would still visit the websites and views its information. Design is used to create something for the better and without it today’s society would be as luxurious as it is.
Design is also a form of communication. Through the use of visual imagery, the message behind each design is projected to the audience. This allows for the audience to be aware of what the design has been created for, whether it is a product or concept. This use of design for communication can be seen in many different media types such as print media, television, radio, and digital media. An example of this is a newspaper. Newspapers are produced to deliver the information of what is happening to the readers. This form of communication can be seen through the design of the newspaper where the most important information is placed in the front, while less important information is placed further back. Another example of this would be television commercials, such as the Target sales commercials. The aim of the television commercials would be to promote a certain product or promotion. The Target sales commercials advertise the sale event to its target audience, middle class people in the society, through the use of simple but clever imagery. Consequently, the message of the commercials could be understood by audience, hence the commercials are successful.
Simply, design is a very important stage of production and should never be left out, because it is during this stage that concepts become reality.